Bank of Ann Arbor

Since 2006, we’ve been cultivating a distinctive brand identity for BoAA that highlights their small-bank, community-minded spirit. Our lime green “helps” campaign has been unequivocally un-bank-like. And it’s worked. For years, Bank of Ann Arbor has been one of the most successful banks in the U.S. And, they contribute money, time and energy to local nonprofits in a big way.

Bank of Ann Arbor employs more than 300 people and operates 17 locations in Washtenaw, Livingston, Oakland and western Wayne counties.

We gave boaa.com a complete overhaul, making it more mobile-friendly, navigable and better organized, while retaining Bank of Ann Arbor’s branding and local flavor.

 

 Art fairs, parades, tailgates, you name it. You’ll see this van and the Bank of Ann Arbor team all over Southeast Michigan, supporting local communities. Since 1996, they have donated nearly $8 million to local nonprofits and events. Started in 2008, Bank of Ann Arbor’s Sonic Lunch concert series continues to take center stage in downtown Ann Arbor every summer.

 

 
We’ve helped create Bank of Ann Arbor annual reports since 1996. Fun fact from the 2021 report: a recent merger with First National Bank in Howell added about $670 million in assets.